A Palestinian-British creative producer / director born in London, with a lifelong fascination for narrative storytelling and cinema. For over 14 years in production, including 9 in the UAE, I’ve been channeling that passion into my work across Dubai and the region. I’ve had the privilege of collaborating with leading brands such as BMW, LG, ADNOC, Careem, Manchester City FC, Etihad, Expo City, MOD, DCT and many more – each project pushing to refine and elevate my craft.
With a sharp eye for detail and a deep understanding of what captivates an audience, I bring both creativity and energy to every production
